Unreasonable Mentors

Janiece Evans-Page

CEO, Tides

Janiece is an Unreasonable Mentor. Janiece has participated in 3 programs, including Unreasonable FUTURE 2020, and has advised over 46 Unreasonable companies.
Janiece Evans-Page is the Chief Executive Officer of Tides, leading the organization as it seeks to broaden the reach of its impact and deepen its commitment to social change with dynamic tools, deep expertise, novel collaborations and innovative ideas.
Ms. Evans-Page, who sits on the board in her capacity as Tides’ CEO, previously served as the inaugural Chief Sustainability and Diversity Officer at Fossil Group and Head of Fossil Foundation. She launched Fossil Group’s global philanthropy practice, leading the strategic modernization of Fossil Group’s global philanthropic investment portfolio and environmental impact framework. She was also the architect of Fossil Foundation’s signature initiative, empowering youth through innovative partnerships with social entrepreneurs. To date, the organization has impacted the lives of 1M+ underserved young people around the globe.
In 2018, she was honored by Ebony Magazine as one of its Power 100 awardees in the “Women Up” category. In 2021, she was honored at the 12th Annual Powerful Women of The Bay Awards Luncheon. During her 20-plus year tenure at Hewlett-Packard Co., Ms. Evans-Page served as vice president and general manager of HP’s Imaging and Printing Attach Organization, which she launched and grew into a $600M+global enterprise.
She currently serves on the boards of Southern New Hampshire University, IDEO.org, and other non-profit organizations aligned with her passion and commitment to social justice. Ms. Evans-Page earned a B.S. in Social Sciences/Organizational Behavior at the University of California at Berkeley, and an Executive M.B.A. at Golden Gate University in San Francisco.
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